COOKIE POLICY

Updated: February 17, 2026

This cookie policy applies to users located in the European Economic Area (EEA) or Switzerland.

1. What are cookies?

A cookie is a small text file that a website stores in your browser. Cookies enable the website to recognize your browser and remember, for example, your selections or the contents of your shopping cart.

In addition to cookies, we also use similar technologies such as scripts and web beacons (pixels).

2. Why do we use cookies?

We use cookies for the following purposes:

  • to ensure the technical functioning of the website
  • improving user experience
  • analyzing website usage
  • marketing targeting and advertising measurement

3. Types of cookies

3.1 Essential (functional) cookies

These cookies are essential for the functioning of the website. They enable, for example:

  • shopping cart functionality
  • payment transactions
  • log in
  • sending forms
  • information security and prevention of misuse

Without these cookies, the website will not function properly.
These cookies cannot be disabled.

Services used for security purposes may process technical identification data (such as IP addresses) to prevent misuse. Examples of services used:

  • WordPress
  • WooCommerce
  • LiteSpeed Cache
  • Complianz (consent management)
  • Google reCAPTCHA (security)

3.2 Statistical cookies (analytics)

We use statistical cookies to collect information about how the website is used, such as:

  • visitor numbers
  • page views
  • traffic sources
  • browser types and devices

We use this information to analyze and improve the functionality and user experience of our website.

For example, we use:

  • Google Analytics service

As a rule, data is processed in pseudonymized form, and no attempt is made to identify individual persons on the basis of such data.

Statistical cookies are only set with your consent, and you can withdraw your consent at any time in the cookie settings.
Data collected through Google Analytics may also be processed outside the EU/EEA in accordance with section 4.

3.3 Marketing restrictions

Marketing cookies are used:

  • creating user profiles
  • displaying personalized or non-personalized ads
  • measuring the effectiveness of advertising campaigns
  • remarketing

These cookies allow browsing behavior to be tracked on this and other websites.

For example, we use:

  • Google Ads
  • Meta (Facebook and Instagram)
  • Mailchimp
  • possibly YouTube, Google Maps, and social media embeds

The use of marketing cookies may involve the processing of personal data and profiling in accordance with the European Union's General Data Protection Regulation (GDPR). Marketing cookies are only set with your consent, and you can withdraw your consent at any time in the cookie settings.

3.4 Social media and embedded content cookies

The website may contain embedded content such as:

  • YouTube videos
  • Google Maps
  • Facebook, Instagram, LinkedIn, TikTok, or Pinterest content

Through these services, third parties may set cookies and process personal data in accordance with their own privacy policies.

We recommend that you familiarize yourself with the privacy policies of these service providers. The use of these services may result in the transfer of personal data outside the EU/EEA in accordance with section 4.

4. Third countries and data transfers

Some of the service providers we use (e.g., Google and Meta) may process data outside the EU/EEA, such as in the United States.

In such cases, data transfer is based on an appropriate transfer mechanism, such as:

  • Standard Contractual Clauses (SCC) approved by the European Commission
  • EU–US Data Privacy Framework arrangement

Upon request, we will provide further information on the applicable transfer protection measures.

5. Consent

When you visit the website for the first time, you will be asked to consent to the use of non-essential cookies.

You can:

  • accept all cookies
  • Reject non-essential cookies
  • change cookie settings

Your consent will be stored, and you can withdraw it at any time via your cookie settings.

Non-essential cookies will not be set without your consent.

6. Managing cookies in your browser

You can delete cookies or block their use in your browser settings. Please note that some website features may not work properly if you block all cookies.

7. Processing of personal data and your rights

You have the following rights regarding your personal data:

  • right to access information about processing
  • right to inspect data
  • right to correct information
  • right to erase data
  • right to restrict processing
  • the right to transfer data from one system to another
  • right to object to processing
  • the right to withdraw consent at any time
  • the right to lodge a complaint with the Office of the Data Protection Ombudsman

Further information on the processing of personal data can be found in our privacy policy. You can exercise your rights by contacting us using the contact details provided in section 8.

8. Contact information

Virtasalmen Viljatuote
Suholanrannantie 231
77330 Virtasalmi
Finland

Email: info@virtasalmenviljatuote.fi
Phone: 0208 348 000
Website: https://www.virtasalmenviljatuote.fi